Zero Authority. 110,000 Visitors. 11 Months.
Pie Tax launched with no domain authority, no rankings, and no traffic, competing against government sites and major publishers from day one.
The Challenge
- Government sites and major publishers dominate the first page with almost no room for a new entrant
- Pie Tax launched with zero rankings, zero backlinks, and no topical authority
- Needed to build credibility fast in one of the most competitive niches online
Our Approach
- Published 20–30 SEO-focused articles per month across VAT, CGT, income tax, refunds, and self-assessment
- Built 12+ content hubs, each with internal linking, schema markup, and AI visibility optimisation
- Combined content velocity with technical improvements to compound authority fast
"Before we started with Nalaber, getting consistent leads was a struggle. We had basically zero organic traffic coming to the site. In the space of 12 months, they took us from nothing to 180,000 visits a year. From that traffic, we got over 100,000 app downloads. That's not just growth, that's transformational for what we're building here. The team is top notch. They know what they're doing, they deliver, and we're holding onto them for as long as they'll have us."
The Results
Rebuilt from Scratch. Leads in 14 Days.
Simpli Finance came to us with a slow, outdated site that wasn't converting. They needed a complete rebuild: fast, modern, and built to rank from day one.
The Challenge
- Slow load times, broken structure, and weak UX were costing conversions
- No real ability to rank against established lenders in search
- Inconsistent lead flow and an online presence that didn't reflect the business
Our Approach
- Planned, designed, and built a brand-new SEO-first website from scratch
- Every page optimised for speed, accessibility, schema markup, and conversion
- Achieved perfect 100/100 Lighthouse scores across all four categories
"Before Nalaber, our site got visitors but zero enquiries. We didn't treat it like a lead generation tool because, honestly, it wasn't one. The Nalaber team rebuilt it, optimised it, and started driving traffic. Within 14 days we had our first inbound leads. Something that had never happened in years of being online. Now it ranks on Google, it converts, and it brings us qualified prospects every week. All we have to do is pick up the phone. Best investment we've made."
The Results
Ranked Number One for High Intent Keywords in 2 Weeks and Outranked Pillar Banks in 60 Days
Allica Bank needed to compete with major UK banks for high-intent SME keywords: fast results, full compliance, and immediate search visibility.
The Challenge
- SME banking search results dominated by major UK banks with decades of authority
- Needed fast wins without cutting corners on compliance or brand standards
- Required high-intent keyword visibility from a standing start
Our Approach
- Built a compliance-ready content framework targeting high-intent SME banking terms
- Each article engineered for depth, E-E-A-T, and AI search visibility
- Strategic internal linking and structured data accelerated the ranking timeline
The Results
